Malling is More Fun in the Philippines

 

    SM Supermalls, together with the Department of Tourism (DoT) launched the campaign "Malling is More Fun in the Philippines" last month in most of its branches in the whole Philippines. According to DoT, the campaign seeks to invite locals and tourists alike to experience the joy of shopping in the Philippines. It is grounded on the fact that tourism in the country doesn't stop at its tourist spots, these days, more and more tourists also find pleasure in shopping. 

   As part of the campaign, various activities were held in SM Supermalls. In Cebu City, SM City Cebu and SM Seaside Cebu malls held food fairs and culinary demos. Exclusive sales and contests were also introduced for mallgoers to participate in. I got to visit both malls and enjoy the festivities prepared by SM. 

     One of the spectacular activities that I was able to take part in is the cooking demo at SM Seaside which was spearheaded by Chef Raki Urbina of Cafe Laguna. The skillful chef prepared a couple of sumptuous Filipino dishes (with a twist) and a very interesting drink. 

       

      Chef Raki played with the flavors of the Philippines in front of the Cebuano audience as he introduced a playful twist on the classic Filipino favorites Bistek Tagalog, Palabok, and Ginger- Lemonade juice.

Instead of serving the Bistek in the usual way, Chef Raki served it together with puso (hanging rice). The dish is an instant hit for those who have tried it. Its rich flavor and aroma took the mallgoers to a special part of their childhood.

Pinoy favorite Palabok was served with a twist when Chef Raki decided to roll it in a rice wrapper and created palabok rolls instead of the one served on a plate with its sizzling toppings. 

Chef Raki's very-own ginger lemonade juice is not only refreshing but also very healthy. The drink was served with some slices of cucumber and a dash of mint, but what binded all the flavors together is vinegar - Chef Raki's little secret! This is one drink that I would love to try at home and serve to my family. It's easy to make, and you don't need crazy ingredients to create it. 

   SM City Cebu also held a cooking demo and a food flat lay contest which was open for all mall goers. Contestants were provided with food and tasked to create a creative flatlay with it. I couldn't let the moment pass without joining so I did and fortunately won. 

  The campaign was a success and the series of event held was fun and informative. All thanks to DoT, SM Supermalls, and to the talented chefs who have imparted their skills to the audience.